Jason has spend almost two decades of in website development, building online communities, and digital marketing. Since 2008 his primary focus has been on mastering every aspect of SEO as it continually evolves. This includes everything from international SEO and B2B strategies to content marketing, structured metadata, agency management, and local SEO to optimize and manage brand visibility in search.

Lindsey is a Senior Account Director at SYZYGY, where she works with search teams for clients such as PayPal. She primarily fosters client relationships with an integrated, multi-channel approach to performance. You can find her in Brooklyn, NY with her two cats, Loki and Barley, and training to become an amateur boxer.

"Global Head of Performance Marketing for The Body Shop with a 15 year career and a passion for customer-centric marketing strategies. Also, held global roles across International FMCG's, beauty/cosmetic brands and other ecommerce retail verticals with a strategic expertise in Ecommerce, Performance Marketing Channels & Content. Solid business acumen leading award-winning campaigns, driving transformational change and incremental growth under complex business challenges. Beyond professional pursuits, actively leading diversity & inclusion initiatives inspires others to drive positive change."

Andreas Voss is the global tech SEO manager for Dell Technologies, with many years of experience in all aspects of SEO and more. Having worked agency and then client side for several global companies in Europe and the US, his focus is on search user and crawler advocacy. Scaling SEO by integrating early on in strategy, content and IT is the fun part of his ever changing job with all the smart people in the SEO and IT industry.

I joined an award-winning Digital Marketing agency straight out of university. I was lucky enough to become Head of SEO, managing a team of SEO consultants to deliver best-in-class results for multi-billion pound international companies. This year, I embarked on an exciting new chapter as I joined Botify to head up their UK consultancy offering. Botify is the leading enterprise SEO tool that helps the biggest brands in the world Be Found online. I love all things nerdy (DnD, Star Wars, GoT, LoTR), lots of sports (football, rugby, tennis, golf, squash). I have a dog called Ned that clients often see contributing on a Zoom call.

I've worked in media agencies and in SEO for 14 years now and have experience across a range of client industries. Currently, I head up the Organic Performance department at MGOMD where we try to do groundbreaking things for our clients!

John has been working in SEO for over 10 years. In this time he's worked across almost every industry possible with clients of all different shapes and sizes. He's spent most of this time in agency roles supporting clients goals. John has also delivered lectures and workshops for MBA courses while doing pro bono for small charity organisations.

Purna Virji is a globally recognized content strategist and author of High-Impact Content Marketing. She has been named by Adweek on their Young Influentials List, was crowned the Search Personality of the Year by the US Search Awards and was named by PPC Hero as the #1 Most Influential Expert in the world. She is a columnist and top-rated international keynote speaker who regularly speaks at conferences such as AdWeek, DMEXCO, SMX, The Next Web Conference and INBOUND. Prior to joining LinkedIn, Purna led global learning and thought leadership programs for Microsoft. An award-winning former journalist, Purna is an avid traveler, aspiring top chef, and enthusiastic tennis player in her spare time.

Claudia is the Head of Search and an eCommerce Partner at EssenceMediaom, the UK’s largest media agency by billings, and leads a performance focused function across clients like Walgreens Boots Alliance, DFS and Bayer. She started her career in search working for Google in Dublin, after graduating university in Germany with an MA. She then moved to London and across to the agency side, entering the WPP network over a decade ago.

Formerly a Visual Storytelling multifaceted digital creative, with a strong technical background on websites, design, digital marketing and analytics helping people for the last 20 years achieving the most out of their online presence, since December 2021 Emilio has been leading all the Search Engine Optimization work at KingBet Media, an affiliate publishing group, with over 15 years of experience in the production of igaming / gambling content. He is also a visiting lecturer at Athens University of Economics and Business (AUEB) teaching SEO and Marketing Analytics.

Evan Finkelstein is an award winning SEO and digital marketing expert with a decade of experience across Fortune 100 clients like Procter & Gamble, Verizon, Merck, Citibank, and more. He is currently the Head of SEO for New York Life.

Introducing Brandon Smith, an accomplished Managing Director with NP Digital, a leading independent digital performance agency. Brandon is an executive with strong leadership skills who has built a thriving career in the digital media and technology sectors over the last 20 years. Prior to launching the NP Digital brand across the UK and Europe Brandon spent ten years at iProspect where he helped scale the network brand globally.

Dexter is the Head of Search APAC at Media.Monks, a digital-first marketing and advertising services company connecting the dots across content, data & digital media, and technology services that partners with 8 of the 10 most innovative companies in the world. In his role at Media.Monks, Dex has supported some of Asia Pacific’s largest brands building efficient ecosystems that elicit high-impact growth, with a focus on Search Engine Marketing, Strategy, integration with Search Ads 360 and eCommerce. The future of search holds immense promise for Dex, with conversational search, AI tools and automation taking centre stage.

Chrisa is an experienced team leader, with strong focus on biddable media. Currently heading up search & social at Mindshare, she has over 12 years of experience in both large and small agencies, local and global accounts. She's passionate about change and collective innovation - a true believer that diversity and open mindedness is an imperative for progress.

Becky has spent the last 15 years working in digital marketing, starting Reflect Digital in 2011, which is now a team of over 35 digital specialists. In 2021, 2022 and 2023 Becky was listed in the BIMA 100, a list of the top 100 people shaping the future of the digital industry. Becky’s passion for digital lies within understanding human behaviour and applying behavioural science to channels such as SEO and paid media. It is her belief that as marketers we can best achieve our goals by helping our customers and we can only truly help them if we understand their needs and can craft a strategy around this.

"Jodie currently leads on the integration between organic and paid search at Climbing Trees alongside strategic approaches to growth internally and for clients. Jodie has 11 years experience working across network and independent agencies on brands such a Disney, Sephora, Unicef & Greenpeace. "

"Kyle Jackson leads Publicis Media’s performance marketing capabilities, developing and implementing the company’s approach to performance marketing and scaling best-in-class execution solutions to support all clients. Jackson has a long and diversified tenure with Publicis Media, joining in 2006. He is a competitive swimmer and is also a USA Swimming Foundation Board member."

Currently the Lead SEO Consultant at Organic, a digital agency based in the heart of Devon. I've been in SEO since 2010 and at the moment work with brands such as Argos, Decathlon, Sainsbury's, Lush and Habitat.

Limor is the SEO Director at Similarweb, she has been working in the SEO field for 20 years, loves large-scale technical SEO, data-driven SEO strategies, and defines herself as a search anthropologist – experimenting with both humans & machines for growth. Limor co-authored the In-house SEO Success book, and loves sharing her knowledge by teaching and speaking at conferences or meet-ups.

Ryan Glass is an experienced Digital Marketing leader with an extensive history of building high-achieving teams and processes, both in-house and agency-side. A recent London transplant, Ryan was previously the Head of SEO for Omnicom Media Group US based out of New York, where he led Paid/Organic Search integration projects for several national and global brands. Continually learning, Ryan is currently focused on eCommerce/Retail Search, holistic search, and content strategies for end-to-end consumer journeys.

Daragh is Senior SEO Specialist at Taboola, having previously worked in-house, agency-side and freelance with 888sport, AON, SilkFred, and other international brands. His particular areas of interest are B2B growth, brand SERP and reputation.

James is a seasoned expert in SEO and content strategy, with a wealth of experience working with adventurous well-known B2B and B2C brands. He previously helped build Verve Search's award-winning Digital PR team and provided consultancy to other agencies who went on to achieve the same. Now, as the Head of SEO at the7stars, the UK's largest independent media agency, James is championing SEO as part of sophisticated, integrated strategies that buck industry trends.

I've worked in Search for 10 years across multiple agencies and moving in house to MADE.com. We set up NOVOS back in 2019, we specialise in SEO for eCommerce brands with a team of 40 across the UK.

Joelle Irvine is the Director, Growth Marketing at Moz, a leading SEO software company, part of the Ziff Davis Group. With over 15 years of brand, agency, startup, and SaaS experience, she finds creative solutions and strategies to improve customer experiences and grow businesses through data, insight, content, and technology. Previously at Bookmark (WPP), a global content and communications agency, she worked with top brands including Air Canada, Birks, Fairmont Hotels, IG Wealth Management, Lindt, and Mercedes-Benz. As a past speaker at MozCon, BrightonSEO’s eCommerce SEO Summit and Social Media Week, member of the judging panels for The Drum Search Awards, Global Search Awards, and the Queen’s Entrepreneurs’ Competition, and ongoing mentor for Women in Tech SEO, Joelle is passionate about sharing knowledge and supporting her community. Beyond digital marketing, she also loves the great outdoors, inspired design, obscure pop culture references, and all the latest gadgets.

Rachel is the Director of Marketing for the UK neobank OakNorth. She began her career in the specialist search agency Builtvisible, where she helped B2B and B2C clients create and execute search-led content strategies to maximise their market share and acquire new high-value customers. She has over 5 years' experience marketing for international FinTech companies.

"With over 25 years in the digital industry and over a decade in crafting ambitious organic traffic strategies Gregory is a seasoned SEO specialist with a strong handle on technical SEO, enterprise SEO, and international projects. Before taking the reins of organic search at L'Oréal in 2022, Gregory gained invaluable experience in the media landscape (Le Figaro), the fashion industry (Zalando) and performance Marketing consulting (Netbooster, Artefact). Finally, in 2019, Gregory enriched this background with an advanced Master's in Digital Strategies (GEM) and a professionnal thesis dedicated to the use of Natural Language Processing in Content Marketing."

Mindy Weinstein, PhD, is a leading expert in marketing and McGraw Hill author. Founder of the marketing firm Market MindShift, she has trained and worked with thousands of professionals from organizations of all sizes. Mindy has a PhD in general psychology with an emphasis in technology and wrote the book "The Power of Scarcity: Leveraging Urgency and Demand to Influence Customer Decisions" (McGraw Hill 2022).

Dimitris, the former SEO lead at Revolut and the Peanut app, now heads SEO & ASO at Paired. Having worked for successful companies like Revolut, Peanut, and Workable, he has excelled in scaling organic acquisition. Additionally, Dimitris has co-authored two SEO books and has been a frequent speaker at conferences and on podcasts.