Cathy Hackl is a globally recognized metaverse expert, tech futurist, and top business executive with deep experience working in metaverse-related fields with companies like HTC VIVE, Magic Leap, and Amazon Web Services. She’s the Chief Metaverse Officer and Co-Founder of Journey, where she leads Journey's Metaverse Studio working with the world's top brands on metaverse/Web3 strategies, NFTs, gaming, virtual fashion, and how to extend their brands into virtual worlds. Her consultancy, the Futures Intelligence Group, was acquired in just ten months, and now is part of Journey. She’s a sought-after consultant, speaker, and media personality. Hackl was recently featured in 60 Minutes+, WSJ, and WIRED's coverage of the metaverse and is a contributor to Forbes. She has written two books and is writing an anticipated book on the business opportunities of the metaverse titled The Metaverse Economy. Hackl has been dubbed the Godmother of the Metaverse and is one of the top tech voices on LinkedIn. She's also the host of Adweek's Metaverse Marketing podcast. BigThink named Hackl one of the top 10 most influential women in tech in 2020 and in 2021 she was included in the prestigious Thinkers50 Radar list of the 30 management thinkers most likely to shape the future of how organizations are managed and led.
Joy Ghosh is the VP of Above Premium beer and Flavored Beverages, leading brands like Blue Moon, Peroni and Simply Spiked. He’s been with Molson Coors for 6 years, working across various brands across both the US and Canadian organizations. Joy leads the Molson Coors Web 3.0 team helping drive education, capability and tests to ensure Molson Coors is at the forefront of consumer experience in the Metaverse and beyond. Previously, Joy spent 10 years at P&G working in both the US and Canada across a variety marketing leadership roles on brands such as Gillette, Pantene, Tide and Swiffer. Outside of work, Joy is a passionate technophile, gamer, VR junky and graphic designer.
Charli Cohen is the founder of RSTLSS and has been dressing the multiverse since 2013, taking physical fashion into digital and in-game experiences, working with everyone from Ubisoft, to Pokémon, to Reebok. Pioneering the Technical Fashion category and listing Forbes 30 Under 30, Charli has built a reputation as an expert at the intersection of fashion and tech.
Caitlin is the VP of Meta Creative Shop in EMEA. She runs a multi-award winning and diverse group of creative directors, planners, producers and technologists who collaborate with the industry to build inspiring and provocative work across Facebook, Messenger, Instagram, What’s App and Oculus. Over the past several years, Caitlin has had the opportunity to work across the smallest and biggest, most dynamic and disruptive brands around the world; exploring the boundaries of great creative that builds meaningful connections between people and business. Originally from Australia, she became ECD of Proximity BBDO in 2001. Under her Creative Directorship and leadership the agency was regularly named as one of the most awarded digital agencies in the world. In 2013 she joined independent ad agency Karmarama to become the Group Executive Creative Director, with the task of creating an integrated advertising community, capable of delivering media-neutral ideas for their clients. In 2016 she became the ECD of Cheil UK to head their Integrated creative community with a focus on how brands utilize emerging technologies. Caitlin is passionate about doing the right thing by consumers and creating brand experiences that start with consumers lives not a media channel. She has sat on, spoke at or was foreman for juries at Cannes Lions, D&AD, Eurobest, Creative Circle, LIA's, DMA's, Drum and Campaign. She is a member of WACL and speaks regularly on behalf of the industry, particularly on the subject of helping more women stay and thrive in the UK creative industries. She also owns three of London's most popular independent cafés: Lantana in Fitzrovia, Shoreditch and London Bridge.
Adam Katz is Founder and CEO of Imprint Projects—a post-advertising creative agency whose mission is to replace advertising with cultural production and dialogue. For 10+ years, Adam and team have been leveraging brand purpose to achieve business results for companies like Levis, Sonos, Lego, and Spotify, and nonprofits like MOMA, Google.org, and The Bill & Melinda Gates Foundation. The agency offers strategy, creative and production services, often launching multi-year campaigns that combine physical experiences and digital content.
They have become the go-to agency for marketers seeking to build credible brand communities, and their work has been lauded by industry arbiters like AdAge (Best Small Agency, Best Agency Culture, Best Experiential Agency) and The Drum (Experience Agency of the Year, Brand Activation of the Year).
Before his career in marketing, Adam studied semiotics and media theory at Brown University, organized art and music shows, and worked with arts nonprofits. From 2013 until 2018, Adam ran Moogfest, a 40,000-person music and technology festival in North Carolina. Until closing in 2021, he was co-owner of Family Bookstore in Los Angeles.
Chris Neff serves as Global Head of Emerging Experience and Technology at new model agency Anomaly. Neff focuses on growing all things Web3 and fostering acceleration for brands including Samsung 837X in existing and emerging Metaverse worlds.
Previously, Chris served as VP, Creative Technology and Innovation at cross-cultural creative agency the community, where he used methods and technology to materialize products and ideas at the intersection of science and creativity. He has received over 100 industry awards from Cannes Lions, The Webby Awards, D&AD, The FWA, The One Show, Clio Awards, The Shorty Awards, CSS Design Awards, and Awwwards. Most recently, Neff served as co-creative lead on Samsung 83X, the Metaverse property launched in Decentraland this year.
Neff also sits on The Ad Council’s UX committee, serves as a founding member of Web3 collective Pesky Union working on its first NFT project called Mole Patrol, and works with AdFellows as an agency mentor to push DE&I within innovation and creativity. He holds the position of marketing advisor for Million Marker, a Y-Combinator startup centered on biological testing of plastic exposure and other contaminants in humans. Neff recently worked with startup Skynano to develop a super material forged from two of earth’s most chaotic elements, ocean plastic and carbon dioxide, to create a revolutionary compound that can be used to 3D print.
Laura’s path to Creative Director started in Lisbon, Portugal and has taken her to many places since, including Vancouver, London, England, and Toronto. As CD at UNIT9, Laura directed projects for Google, Disney, Samsung and 20th Century Fox. In 2018 Laura joined Warner Bros. Records (UK) as Head of Digital to focus on driving innovation and lead digital campaigns for artists such as Muse, Liam Gallagher and Dua Lipa. Before joining Jam3 in Toronto, Laura developed interactive storytelling projects in AR and Web technologies for clients like Google and IBM on behalf of Nexus Interactive Arts.
Today Laura works as a Creative Director at Jam3, where she directs multiple immersive storytelling projects for clients such as Google, Estée Lauder, Oculus, Netflix, TikTok, eBay and Amazon.
Finally, Laura volunteers her time and gives back to the community and industry by developing an internal mentorship program at Jam3 and participating in programs such as Brixton Finishing School and Bootstrap Charity Enterprise Bootcamp and The Forum Mentor Program.
Cheelip is a hybrid creative leader with over 20 years of integrated advertising experience,
having successfully helmed creative departments in markets as diverse as Singapore,
Malaysia, Vietnam, Indonesia, Japan, and China. As Regional Chief Creative Officer, he drives
Lion and Lion Digital Group’s creative and innovation excellence in Asia, overseeing work
and teams across multiple markets and disciplines.
He has won creative awards across multiple categories at international, regional and
domestic award shows such as CLIO Awards, One show, One Show Greater China, Cannes,
Communication Art Annual, ADFEST, Spikes, ADSTARS, Global Best Digital Advertising Awards, London International Awards, Creative Circle Awards, ROI Awards, China International Advertising Awards, TigerRoar Awards, Red Dot Design Awards, Times Asia-Pacific Awards, IAI InternationalAdvertising Awards, and EFFIES, just to name a few. He also helped break a Guinness World Record for his digital activation campaign for DIDI App in China.
Cheelip was a guest speaker at the 2014 International Advertising Association World
Congress and was named by ChinaSmack.com as one of the leading advertising creatives in
Greater China. In 2018, he was named by Campaign Asia as a Digital A-list Achiever in China in 2018 for his achievements as a creative and digital innovator.
He has been a jury member at the China Content Marketing Awards, ECI Awards (E-Commerce Innovation Awards) ADSTARS, One Club Young Ones Jury (as well as being the One Club Young Ones Advisory Board member), LIA Chinese Creativity Awards, One Show Greater China Awards, CRESTA Global Awards, New York Festival’s AME Awards, Creativepool Awards, Cannes Young Lions, The Drum Digital Industries Awards and Cannes Lions for its first ever Creative e-Commerce category.
Cheelip is also a frequent expert contributor to MARKETECH APAC on the topic of the metaverse and during his leisure time, Cheelip enjoys advising web3 start-ups on innovation and growth while collecting NFT art. Cheelip will also be speak on “The new creative economy in Web3 and Metaverse” at the upcoming Adapt Convention 2022.
Christian Gleich is the International Ambassador to the European Blockchain Association (EBA) and Chief Strategy Officer & Futurist at OneBigWave. He looks back on more than 20 years of digital expertise. Christian held executive positions at AOL/Oath/Verizon and Innovation/Digital agencies, expanded XaaS companies with new entities globally and established widely recognized corporate partnerships. Amongst those is the one between Samsung (Galaxy) and Angry Birds (Space) where he holds the Guinness® world record for the biggest product launch ever - streamed from the ISS. He features many years of experience in venture building, scaling startups and in corporate-startup-ventures. He is an investor, advisor, mentor and jury member of Unicorn Startup Challenge and Cup, the largest global startup pitch contest. Christian is CEO, co-founder and owner of companies with a digital focus on innovative products and cutting-edge technology. As the Ambassador of the European Blockchain Association he is a specialist and internationally renowned speaker for Blockchain, web3 and Metaverse related topics which includes creating and validating relevant use cases. Right now he´s building a live-experience Digital Asset ecosystem.
Kadine James is a successful serial entrepreneur and expert in all things web3, digital fashion, nfts/tickens and is cited as a pioneer of the Metaverse. She founded The Immersive KIND in 2016, a Web 3 commerce company, with a mission to bring brands into the metaverse through The Immersive KIND’s extended reality studio specialising in virtual reality, augmented reality and immersive production.
After working across architecture and data visualisation (AEC) producing virtual tours and immersive worlds for the built environment she dived into the world of advertising at Verizon and Yahoo RYOT and has since worked with some of the most recognized names across fashion, media and the gaming industry. Kadine has been a pioneer in digital fashion having co-created “ElectricCity”, a 3D-avatar based immersive shopping experience with POKEMON generating ‘in-game’ sales of its virtual fashion collection. Kadine produced Pop Star Nina Nesbitt’s “Virtual Reflection” dressing the star in RTFT /
Ferocious sneakers for her debut as an Avatar at the Metaverse Music Festival in Decentraland 2021. Kadine worked with the brand Monkey Shoulder (DENTSU) to create their first ever NFT wearable collection with the DJ’s A-Skillz and Krafty Kuts who performed as Avatars at the Hex Stage After Party at Decentraland’s first Metaverse Music Festival.
Partnering with leading gaming studio Epic Games, to digitally dress “Metahumans” in Streetwear Designer Charli Cohen’s “phygital” fashion collection with luxury retailer Selfridges along with bringing the Digital Garments onto Ready Player Me Avatars. Kadine worked with Warner Brothers & Niantic on the Dune Movie Campaign to create a Dune AR/VR/XR wearables collection connecting audiences at scale around the Globe. Kadine founded The Immersive KIND collective a crypto fashion & extended reality arts collective, working with BAFTA, Decentraland, Ready Player Me, and Spatial, where she has built Virtual Worlds powered by UNITY along with NFT/token/Collectables at Metaverse Fashion Weeks alongside The Immersive KIND’s Digital Fashion Metaverse Venue co-designed with architects Studio Multi. Kadine heads up The Immersive KIND Metaverse Collective working with the world’s leading Digital Artists and Fashion Designers. Kadine lectures at RCA and is Chief Metaverse Officer at Artificial Rome and executive Director and Curate of Legacy Of Tomorrow.
Dustin leads the day-to-day management of Tool, a creative production partner working with the world's most recognized brands, ad agencies and entertainment studios across content, experience and creative technology executions. Our mission is to help clients concept and produce creative marketing that achieves earned attention.
Dustin's focus is on guiding Tool's strategic growth in developing an evolved creative production model. This includes leveraging cultural and communication strategy to take a PR incubated approach to production. Dustin is responsible for founding the Experience group at Tool , consisting of Experiential & Creative Technology.
Dustin’s been producing experiential activations for brands since 2014, with a focus on the intersection of IRL events with the magic of creative technology. He’s excited about the future of the “real metaverse”; exploring opportunities for AR to be used in contextual and engaging ways.
Working with clients such as Amazon, Uber, Airbnb, Netflix, Google, Under Armour, Landrover, Intel, Starbucks, Nike and others, his projects have been recognized with numerous awards, including at the Emmy’s (2x) and Cannes Lions (Palme d'Or 2016 Winner). Dustin maintains an active presence in the interactive advertising and marketing industry, serving as a judge for the Webby Awards, Effie Awards and AICP Next Awards.
Morten Grubak is widely credited with leading Virtue Worldwide’s transformation from white label content producers to global creative powerhouse, translating the edgy and progressive DNA from mother company VICE into a creative POV for the agency. Grubak has led teams to win at every globally recognized competition, including several Grands Prix at Cannes Lions and One Show best of discipline awards.
Under Grubak’s lead, Virtue has launched industry-defining work in the intersection of culture and technology, such as the world’s first digital fashion collection that prevents overconsumption among influencers for Carlings and Backup Ukraine, an initiative that allows citizens to create 3D backups of threatened cultural heritage using just their phones. Projects like these caught the attention of brand behemoths like McDonalds, Coca-Cola and Novo Nordisk, who’ve all chosen Grubak and his team to lead their global innovation efforts. With hundreds of media appearances a year, Grubak is an oft-requested speaker on culture-led brand action, creativity, and technology. Particularly in the web 3.0 space, where he stands out from the crowd by championing a cautiously optimistic approach to virtual worlds that considers them as a creative opportunity.
Morten is recognized as a credible authority in the field, having co-authored The Screenwear Paper — the first global report on consumer attitudes to virtual goods — and constructed the Metaverse’s first architect-drawn HQ in collaboration with the renowned innovators at Bjarke Ingels Group. Morten never takes the stage first, often ceding the spot to younger and more diverse colleagues. Under his watch, the creative leadership of Virtue Northern Europe shifted from an all white and all male group to a predominantly female, BIPOC cast.
Lauren Ingram is the Founder of Women of Web3, a community helping women make the leap into the world of Web 3.0 through job opportunities, learning resources and connections.
She is a marketing leader with experience in agencies and tech companies including Meta, where she was responsible for Meta’s multimillion dollar program for female entrepreneurs, #SheMeansBusiness.
As a consultant, Lauren helps brands and agencies to win in Web3 by demystifying the opportunities in this burgeoning space. Lauren also hosts the Women of Web3 Podcast where each week she interviews a different incredible woman making moves in Web3.
Named one of ‘The 30 Most Influential People in the Metaverse’, one of ‘The Most Prominent Digital Futurists to Watch Out For in 2022’, and one of the 'Top Players of the Metaverse', Lindsey McInerney is a recognized leader in web3, a space set to be the successor of our current internet.
An early internet nerd and tech futurist, Lindsey is consumed by the emergence of the metaverse, and excited about the ways crypto, blockchain, gaming, NFTs and XR will change our current digital and physical landscape.
As Global Head of Technology and Innovation at AB InBev, the world's largest brewer, she launched Stella Artois into the metaverse in an explosive partnership with ZED RUN, a crypto horse racing game.
One of the first major brand executions in the space, the Cannes Lion award nominated campaign, put Stella Artois on the map as the first beer brand and FMCG company in the metaverse and was well received by traditional and crypto media alike.
Whether building hyper-growth startups or advising Fortune 500 companies, the Royal Family or the United Nations, Lindsey has spent her career helping people understand the impact of evolving technologies and adopt them early. She speaks regularly at conferences and is sought out as a thought leader on emerging tech.
Most recently, Lindsey has recently launched a new venture exploring the intersection of web3 and entertainment.
Mehta is an award winning global creative leader & artist, working with some of the world's most future focused companies. He uses Creativity + Care + Technology to help innovative brands build emotional experiences & business growth.
Natalia Vasilyeva, VP Marketing at Anzu.io, the world’s most advanced in-game advertising platform on a mission to make advertising in games better, leads the global marketing team, which stretches from London to Minsk to Tel Aviv. She was employee number six at the company and continues to shape Anzu’s strategy, proposition, and roadmap, having helped transition the company from Start-Up to Scale-Up to its current status as the in-game advertising leader.
As an influencer and industry expert in her own right, Natalia has also played an essential role in establishing in-game advertising as a media channel over the past five years and has developed strong relationships with experts from many of the globe’s leading brands, game companies, and industry bodies.
Before Anzu, Natalia worked as a project and marketing manager for a global AdTech company Glispa, and the world leader of mobile fitness apps, Sport.com. A multilingual speaker and author, she writes extensively about AdTech and in-game advertising and frequently speaks at industry events around the world, educating audiences on the potential of gaming as an advertising medium.
Rosh Singh is the Managing Director of UNIT9: a tech-led production and innovation partner that has recently launched M.A.D - a dedicated Metaverse Advisory Dept. - to help clients define, explore and activate their way through the Metaverse. UNIT9’s cutting-edge projects include the world’s first 5G-powered AR foosball tournament at Wembley Stadium, an immersive virtual concert featuring Diplo, and a multi-award-winning 360° virtual reimagination of The Metropolitan Museum of Art . As the former head of WPP’s Kinetic Active & KineticX, he is also the polymath behind Lightvert and Voyager VR.
Rosh has a moustache and secretly loves rom-coms.
Creative technologist, experience designer, and digital transformation specialist, who previously worked for Google, Spotify, IBM IX, Yahoo!, and Atari; Nicola "Nick" Rosa is now part of Accenture Technology Innovation and the Accenture Metaverse Business Group where he leads the Metaverse Strategy and Extended Reality business in Europe and APAC. Nick is also the chairman of the British Interactive Media Association (BIMA) council for Immersive Technologies where he helps define best practices, use cases, and advantages of using XR for UK digital agencies; and a Director at the Academy Of International Extended Reality (AIXR) a non-profit entity producing the annual VR Awards. Nick is also the co-host and co-author of a monthly podcast produced by AIXR and sponsored by Accenture called “Field of View” where he interviews entrepreneurs, researchers, and pioneers in the field of XR and Metaverse. Last but not least Nick’s first book titled "Understanding the Metaverse – A Business and Ethical Guide” is about to be published by Wiley and will be available from the first week of October 2022.
Rebecca Orlov is the Founder & CEO of Epic Playdate (epicplaydate.co), a strategic brand studio of storytellers, designers, & all-around good humans. Epic Playdate helps companies translate their mission & model into compelling & effective visual narratives through website design, brand strategy, content creation & more. Rebecca is active in web3-focused conversations and experiences. She is one of the top 333 LinkedIn Web3 Creators (Q1 & Q2 2022) and is part of Wharton's Business in the Metaverse Economy Cohort 1. She advises Web3-native startups & established companies toward building actionable brand roadmaps.
Prior to Epic Playdate, Rebecca worked in advertising for 15 years, producing TV commercials and content for global agencies in Los Angeles, New York City, and San Francisco. She has worked with Fortune 500 companies such as Toyota, Wrigley’s, Hewlett-Packard, PlayStation, Revlon, TGIF, Hyundai, Novartis, DIRECTV, and more. Rebecca actively devotes time to philanthropy and organizations. She is involved with Volunteers in Medicine, founder of the Washington, DC and Las Vegas chapters of SheSays, and is a founding member of the Upside. Born and raised in Washington, DC, Rebecca has lived in Los Angeles, New York, and now calls Las Vegas home.
Sam is Director of Innovation & Creative Partnerships for Yahoo Ryot Studios, an award-winning branded content studio, helping brands to embrace emerging technologies, including XR, virtual production, gaming, blockchain, web3 and immersive experiences.
Todd Kaplan is Pepsi’s Chief Marketing Officer, overseeing marketing for the Pepsi brand in North America, where he is responsible for all creative communications, brand strategy, product innovation, and commercial execution across the entire Pepsi trademark.
Recognized by Business Insider as one of the “Top 25 Most Innovative CMOs in the World”, Todd has brought a disruptive, unapologetic, and culture-forward perspective to Pepsi that has been foundational to re-energizing the brand. Since Fall of 2018, he has infused a challenger mindset into Pepsi and has brought the brand back into the cultural zeitgeist – from reinvigorating the Pepsi Super Bowl Halftime Show platform with historic performances from JLo & Shakira, Dr Dre, Snoop, Eminem, The Weeknd and many more, to developing disruptive new products like Nitro Pepsi, to putting out some of the boldest and most talked about brand creative the Pepsi brand has ever seen. Todd has also been instrumental in establishing Pepsi as an industry leader around the development of new content models, pushing the brand into new spaces including the creation of multiple television shows, long form films, and NFT projects.
Kaplan’s impact has been broadly felt across both the business and the brand. Under Todd’s leadership, Pepsi has experienced its first positive sales growth in well over 15+ years, including 16 consecutive quarters of positive sales growth. Simultaneously, Pepsi has seen increases across all core brand equity measures (including an +11pt improvement in brand consideration) while achieving all-time highs in earned media, social conversation, and creative effectiveness.
Prior to this assignment, Kaplan has spent the past 15 years at PepsiCo, where he has consistently brought his creativity, strategic thinking, and passion to each of his roles. Most recently, he led and transformed PepsiCo’s multi-billion-dollar U.S. Water Business by creating and launching two new brands - LIFEWTR (premium water) and BUBLY (sparkling water). These two brands quickly became the biggest new product launches in PepsiCo history, delivering close to $500MM in sales in their first two years alone, catapulting PepsiCo to become the #1 driver of growth in the entire U.S. water category. Over the years, Kaplan has consistently made an impact within a variety of different roles at PepsiCo, whether it was leading marketing for Mountain Dew, overseeing Pepsi’s vast roster of Sports Marketing partnerships, or leading Consumer Insights and creating disruptive new Beverage Innovation products for PepsiCo’s foodservice division. Prior to joining PepsiCo, he worked for Millsport LLC, a sports marketing consultancy, where he oversaw the VISA International business.
Kaplan’s efforts have been widely recognized and well regarded within the marketing community and beyond, as his work has been awarded numerous Cannes Lions, and he has been featured in The Wall Street Journal as an inaugural honoree of MTM’s “Visionaries” award and was named as one of the country’s “Top 50 Marketers in North America” by OnCon Icon Awards. Todd played a critical role in PepsiCo being named as Marketing Dive’s “Marketer of the Year” in 2019, and was previously recognized as one of the “40 Most Innovative Marketers under 40” by Brand Innovators. He regularly gives his time back to organizations within the marketing community, where he has served as a juror for industry leading awards ranging from the Cannes Lions International Festival of Creativity to The Effies, and has been a key executive supporter of the AdWeek DEI Council’s “Executive Mentor Program”. Todd is a thought leader within the marketing industry, recognized as one of the “30 Most Influential Marketers” on LinkedIn and one of the “Top 30 CMOs to Follow” on social media, and he has keynoted at a range of events from the Cannes Lions International Festival of Creativity to South by Southwest to NY Advertising Week. He sits on the Board of Advisors for the Yale University Center for Customer Insights and the North America Board of Directors for the International Advertising Association, and holds a BA in Economics from Northwestern University, and an MBA from Yale University.
Pico Velasquez is a global thought leader and Metaverse visionary. Trained as an architect and computational designer with distinction from Harvard University, she has been the lead architect and creative director for prominent multimedia projects including the Harvard Center for Green Buildings and Cities, Google’s new headquarters at BIG, the Elysium memorial for Cirque du Soleil, Oculus at Hard Rock Casino & Hotel, the multiplayer environmentalist video game Superforest, crypto/blockchain platforms, and NFT art.
As the founder and CEO of VIIRA, Pico aims to further evolve the sectors of culture, education, and entertainment by integrating companies and institutions with blockchain, NFTs, and Defi. Fundamentally, to build a sustainable decentralized ecosystem that seamlessly merges our physical and virtual worlds. Her clients span across multiple sectors including museums, grammy-winning artists, luxury brands, land conservation, and cities of the future all centered around community, innovation, and global impact.
Pico is also an international speaker, having recently led panels and discussions at SXSW, Women’s Economic Forum, Microsoft XR, Disguise HK, Google AI, NFT.NYC, FOA, UCLA, and Harvard University.
Having started client side with Diageo, Rachel has been working on digital projects since 2003. Once agency side, she's delivered website, content strategies, digital approaches and social media plans for brands such as Nestlé, Amex, Xbox, Dove, UPS, adidas and the IOC. Five years ago she co-founded Strat House, a strategy and planning practice to deliver brand and digital strategies.
Sahar Lewenstein is an award-winning, Creative Marketing Director at Overwolf, game designer and entrepreneur. Overwolf, named by FastCompany as one of the most innovative companies in gaming, is an all-in-one platform that enables creators to build, distribute, and monetize in-game apps and mods.
With over 15 years of experience in creative marketing and brand strategy, Sahar co-founded and exited Hooligans, one of Israel’s leading creative marketing agencies, where she served leading brands including Nike, Nespresso, MSD pharmaceuticals, Strauss group, Cellcom and many more.
Prior to Hooligans, Sahar was Senior Creative at McCann Tel Aviv, where she won several creative awards, including Eurobest, Epica, Effie, Golden Drum and Cannes Lions shortlists. Her work has been featured in Adforum, TrendHunter, Best Ads on TV and GeekTime, among others.
After 12 years in Spark Foundry, working across Strategy, AV (although we called it TV back then) and Digital, Will has found his niche as Head of Advertising Technology for Spark Foundry UK.
Will has made it his mission to find innovative solutions that drive value for clients. Digital is often unnecessarily complex so simplification of a contrived ecosystem is an absolute must for Will. He also likes talking about media, perhaps a bit too much, and will happily have an opinion (caveat: not always a good one) on any media topic from the Metaverse to HFSS legislation and more or less anything else you want.
He has worked across a breadth of brands from travel to finance including Asda, Currys, Meta, Boots, Disney, KFC, Haribo and David Lloyd.
Will is also a passionate Climber, Cook and Cinema-goer and, like any strategist, anything he does is in lists of three words all starting with the same letter.
Inder Phull is the CEO/Co-Founder of Pixelynx. Inder has worked across music, entertainment and partnerships for the past 10 years. Starting his first agency when he was 21 years old he has gone on to work with some of the biggest global brands. His focus is on blurring the lines between music, gaming and blockchain by creating new products that will shape the metaverse. Inder was selected as the International Music Summit Visionary Winner in 2016 which is a global search for the next generation of industry influencers.
Recognized as a Top 30 Metaverse Voice by ReadWrite and a Top 10 Bryte Fashion Force by Brytehall, Enara is the founder of ARMOAR and international keynote speaker specializing in spatial computing. For 8 years she's been scaling startups focused on innovative consumer interactions and built member communities for XR tech and digital fashion experts. Previously Enara was the VP of Metaverse at Hype marketing agency where she launched the Metaverse Studio and lead innovation consultant at the world building startup VLGE.
Catherine D. Henry is one of the top global experts on the Metaverse and Web3 and is a strategic advisor to Boards and executive management teams, shaping how the world’s most successful companies will enter, market, and monetize this new media landscape.
A futurist, keynote speaker and author of a forthcoming book "Virtual Natives" about AI, Gen Alpha, and Web3, she was awarded Campaign Magazine's top 40 distinguished leaders in US media and tech industry and ADAge's top 20 Web3 Marketing Leaders in 2023.
Akbar Hamid is a Forbes Next 1,000 honoree who has established a reputation as a visionary marketing and communications thought leader in a digital-first world. For almost two decades, Hamid has been behind the growth and transformation of many of the world's largest brands across wine & spirits, luxury, beauty, fashion & technology. Hamid also serves as an advisor to his clients as they navigate the web3 era and emerging virtual worlds, while helping to shape and influence the new creator economy. He has been a featured speaker on innovation at the World Economic Forum, Web Summit, Cannes Lions, Advertising Week, SXSW and more.
Irina Karagyaur is the Head of Ecosystem Growth and Business Development at Unique Network, where she leads the business ecosystem growth activities for the organisation. She focuses on establishing strategic partnerships and ecosystem building to enable bridging the off-chain world with the Open Metaverse. She is the Head Ambassador for Western Europe of the Polkadot network, and also London’s Regional Co-Chair to FIBREE (Foundation for International Blockchain and Real Estate Expertise), co-coordinator of DigitalArt4Climate initiative.
Irina co-founded BQ9, a crypto-fintech boutique advisory firm that focuses on NFTs, and other Web 3.0 services. With over 10 years of experience, she has established herself as an international business development professional in strategic partnerships, analysis of foreign markets, and business planning across the UK, EU, and Russia. Irina holds a BA from the Southern Federal University in Russia, and an MSc in Urban Planning and Policy Design from Politecnico di Milano, Italy.